If people eat with their eyes first, you want to give them something truly delicious to see. So consider embracing Japan's ...

Shu is one color to catch the Western visitor’s eye, but Japan has many more traditional hues. Murasaki (purple) was long the color of clothes worn by the ruling class. In the Heian period (794–1185), ...

Color plays an important role in conveying visual information. For example, color can help the observer find an object in a cluttered environment. Although the human eye can distinguish millions of ...

If a Japanese woman were to compliment a friend on her flattering pale-blue blouse, she'd probably employ a word with no English equivalent. "Mizu" translates to "water" and has emerged in recent ...

Color plays an important role in conveying visual information, but the language we use to express what we see is limited. Recent studies show that color terms used in Japanese also change over time.